Quote - On toy advertising to children.

"I had one parent who said she'd prostitute herself to get what her child wants," Almodovar said. "It's heartbreaking. They feel inadequate as parents."

Same article

Gottlieb (an advertising consultant to the toy industry) also contends that it's good for children to encounter toy ads — even in cases where products later turn out to be disappointments.

"It teaches, for very low stakes, how to navigate in our consumer culture," he said.

"They are going to have to spend the rest of their lives listening to every kind of marketing approach, and childhood is where they will learn to cope with it."

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